For more than several decades, Fly Ace Corporation has been bringing top
quality brands and food and beverage products in the Philippines, most of
which are number one in their respective categories, securing its spot
right in the hearts of Filipino homes and families.
Fly Ace directly sources its products from across the globe including Asia,
Australia, Europe and North America. It's commitment to offer high quality
and excellent products at prices reasonable for Filipino families propels
the continuous growth of the company.
Fly Ace is a key player in five categories:
1. Canned Fruits and Vegetables
2. Edible Oils
3. Juices, Milk, Wines and other Beverages
4. Noodles, Pasta, Condiments and Sauces
5. Snacks, Spreads, Cereals and other Markets
Fly Ace has established solid partnerships with reputable and leading
companies and brands that enable a steady flow of quality products proving
only the strong confidence in the company as a major player in the food and
beverage industry. Strengthening and forging key relationships with its
stakeholders, building a good reputation, and cultivating growth are the
core principles of Fly Ace over the years.
In 1972, Lucio Conchanco Sr. and Ederlina Cochanco, began a family legacy
by setting up The Jolly General Merchandise as a retailer of agricultural
products. In 1986, the company under the leadership of the Conchanco
siblings, evolved as an active trading enterprise dealing in fast moving
Fly Ace Corporation was incorporated in 1993. The company first ventured
into its first owned brand with canned vegetables and packaged fruits under
the JOLLY brand in 1997. This was followed by several other company owned
brands to include Mediterranean products under the Dona Elena brand,
oriental food products under the Good Life brand and Milk products under
the Jolly Cow brand.
From a small office in Binondo, Manila, the company is now housed in its
own headquarters, the Fly Ace Corporate Center, in Central Business Park,
Pasay City. From having two employees, Fly Ace now employs more than two
hundred professionals, all experts in their respective fields.
FLY ACE TODAY
At the helm of Fly Ace are the leaders responsible for a community of
progressive individuals steering Fly Ace to further stability and expansion
– the company is led by its Executive Committee:
From its humble beginnings, Fly Ace is now present in multiple categories
where it enjoys strong market positions, and is distributed nationwide in
all key channels.